Sergey Brin, cofounder of Google once said: "We knew that Google was going to get better every single day as we worked on it, and we knew that sooner or later, everyone was going to try it. So our feeling was that the later you tried it, the better it was for us because we'd make a better impression with better technology. So we were never in a big hurry to get you to use it today. Tomorrow would be better."*
That quote has been bouncing around in my head for awhile now because it's so counter intuitive. How could you not want everyone in the world to know about your product or service as immediately as possible?
Are you focused enough on improving what you do and what you create that you actually believe it will be better if people wait to try it?
Maybe instead of finding more fans, buyers or donors, we should just get better.
*From The Dip, by Seth Godin, pg 68